Jeff Jarvis reimagines the structure of an article

I was intrigued by this innovative discussion thread on a ways to reimagines the classic structure of a news article in digital media to make it leaner and meaner. Jeff Jarvis, the What Would Google Do author and NY journalism academic, writing on his Buzzmachine blog suggests one way is to cut duplication by reporter, whose articles often spend at least 25per cent of their words explaining what went before, and instead develop a way of providing markers or links to previous articles where that background has been covered in more depth. Thus the article is shorter, and to my mind, more friendly to shorter attention spanned news nibblers and smaller screens of mobiles/tablets. Link it up!