3.1 billlion

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The number of people who read newspapers worldwide, according to the World Association of Newspapers World Press Trends report – more than the number of people who use the web.

This is the highest ever thanks to the growth of online readership, the report says. According to the data, more than half the world’s adult population read a newspaper: more than 2.5 billion in print and more than 600 million in digital form.  The big growth is in Asia and the Middle East, which is offsetting  plunging print circulation in Europe, North America and Latin America.

Larry Kilman, Deputy chief executive of WAN-IFRA:

“The facts are hard to dismiss: newspapers are pervasive, they are part of the fabric of our societies. Our industry is stronger than many imagine.”

It’s a positive piece of research, considering it can seem as if the next generation  ie digital natives has abandoned newspapers. Now just to squeeze some money out of the feckers!

 

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