Content in context is king

Paul Keenan

The notion of ‘Content Is King’ has moved on. We believe that ‘Content and Context Is King’ in this new connected world.

Paul Keenan, the chief executive of Bauer Media, which publishes Grazia, Closer, and FHM,, gives newspapers a roasting for giving away their content free online, in an article on Bauer Media’s site before the Guardian Changing Media Summit.

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