Boom! Jonah Peretti gets to the heart of the social sharing phenomenon that is Buzzfeed. I highly recommend your first long read of the year to be David Rowan’s piece in Wired magazine on the rise of Buzzfeed. It’s jam-packed with great quotes that will bring you right up to speed with the state of the media in 2014.
Meanwhile, Shane Smith of Vice is full of praise for Buzzfeed’s strategy of investing in serious journalism to complement its arsenal of its listicle catnip:
“It’s a complete failure of mainstream media that has disenfranchised the whole generation. They say young people don’t give a shit about news. That’s a bunch of malarkey. Because it affects their lives so much.
“Buzzfeed can be the next CNN. And quite frankly I hope they are, because news needs it.”